GBTA India is formed trough a partnership with ProKonsul and the Global Business Travel Association (GBTA). GBTA is the voice of the global business travel industry. GBTA India is part of GBTA’s wider Asia Pacific activities, alongside GBTA Asia (which covers all other countries in Asia) and GBTA Australia/New Zealand.
The business travel market in India is amongst the Top 10 markets worldwide and is the fastest growing business travel market globally. Despite the rapid growth and expansion of the industry, business travel in India is still mired in legacy systems and sub-optimal processes. Given that business travel is amongst the top three controllable spends in modern enterprise, there is significant scope for automation, innovation & process optimization.
This is the reason why GBTA established a presence in India in 2016. Our objective is to educate the market on global best practices and its implementation in the Indian context. Through our symposiums, workshops and conferences, we plan to raise the level of discussion and awareness of scientific business travel practices to evolve the industry to global standards.